How Activate is Empowering Local Organizations to Unlock the Power of Employee Engagement

Melissa Ortiz giving a presentation next to a projector

Written By: Melissa Ortiz

As an employee engagement expert with years of experience under my belt, I believe that in-person workshops hold incredible value for organizations and individuals alike. Recently, we partnered with the Small Business Development Center in Chico, California, to lead a workshop titled “Attract, Engage, and Retain Great Employees.” Below are some insights on the importance of in-person engagements, some highlights from our workshop and the significance of local partnerships in our quest for organizational excellence.

Let's start by addressing a fundamental truth: the heart and soul of any organization is its people. Talent is not just an asset; it's the lifeblood of an organization. In today's fiercely competitive business landscape, attracting, engaging, and retaining top-notch talent isn't merely an option–it's a strategic imperative. Employee Engagement workshops like ours, provide a unique platform to delve deep into the intricacies of talent management and offer tools to help participants create workplaces where employees genuinely flourish.

Our recent workshop in Chico, California brought together a diverse group of participants. We were delighted to host 20 small and mid-sized businesses, including Almond Blossom Assisted Living, Upper Crust Bakery, Sohnrey Family Foods, and the Prevention Education Program.

One of the workshop's highlights was our deep dive into employee recognition. We had a vibrant discussion about the best recognition we've ever received and evaluated our unique recognition needs. It was heartwarming to witness the exchange of ideas and experiences among attendees, illustrating the importance of peer-to-peer learning and support. Two of the participants even mentioned they planned to recreate this activity with their spouses!

At Activate Human Capital Group, we deeply appreciate the value of local partnerships, and our collaboration with host Sophie Konuwa of Butte College and the Small Business Development Center (SBDC) in Chico is a testament to this. Working hand in hand with organizations like The SBDC is a privilege, as it allows us to make a direct impact on local small businesses and entrepreneurs. It's a win-win situation–we bring our wealth of expertise to the table, and they provide us with a platform to reach those who need it most.

In closing, I want to emphasize that each workshop we conduct is an opportunity for growth and transformation. At events like “Attract and Retain Great Employees,” my mission is clear: to equip attendees with actionable strategies and tools they can implement immediately. I have heard from several participants who walked away with a better understanding of talent optimization, effective employee attraction and retention techniques, and the importance of fostering a positive company culture.

As we move forward, remember that your organization's success hinges on its people. By investing in their development, engagement, and well-being, you're not just enhancing your business – you're creating a brighter future for your entire community. Let's continue to work together to unlock the full potential of your workforce and build organizations where employees truly thrive.


Discover how Activate Human Capital Group can transform your workplace with our unique employee engagement strategies and strengths-based approach. Don't miss the chance to enhance your team's performance and satisfaction. Contact us today to start the conversation about your organization's future!

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